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Corporate Sponsorship and Naming Policies

This page provides examples of corporate sponsorship and naming policies from local governments in Washington State.



Overview

Many jurisdictions seek corporate and community partnerships to sponsor community programs and facilities as part of their business plans for funding. Community and corporate support may range from fund raising activities such as selling pavers, corporate sponsorship of an event or sports team, and/or the purchase of naming rights for a public facility for a period of time.

Sponsorships are most frequently used to fund various parks and recreation programs, but some jurisdictions are exploring naming rights as a potential revenue source.


Examples of Sponsorship Policies


Examples of Local Government Marketing Promotions


Recommended Resources


Last Modified: April 02, 2021